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Property Management Marketing and Sales Intern

POSITION SUMMARY

The Property Management Marketing and Sales Intern will assist in the creation and maintenance of the properties advertising, branding, and creative works as well as the 334-RENT brand. This individual will spend 50% of their time creating materials that communicate the properties message using a multitude of visual methods. The other 50% of their time will be spent with the leasing team, managing leads, following up with guests, scheduling tours for themselves as well as the leasing agents/property managers and ensuring no lead falls through the cracks. This is a part-time position.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

  • Property Content Creation:
    • Develop engaging content such as blog posts, articles, photos, videos, and virtual tours highlighting the property's features, amenities, and surrounding neighborhood.
  • ILS Auditing:
    • Monitor our ILS websites such as apartments.com to ensure we are displaying the highest quality photos and are best representing the properties.
  • Feedback Collection:
    • Gather feedback from leads and residents to identify where leads originate from, helping to refine and optimize future marketing strategies.
  • Customer Relations (Sales) Management:
    • Utilize CRM software to manage new leads, track interactions, and schedule appointments for property showings. Provide excellent customer service to guests and ensure no lead falls through the cracks.
  • Social Media Management:
    • Assist in social media posts for properties and 334-RENT by creating and curating content to increase engagement, brand awareness, and drive traffic to the property and leasing office. This person will put an extra focus on properties that need a boost in occupancy which will include posting on For Rent groups to gain additional traction.
  • Monitor Other Companies' Leasing Marketing Strategies:
    • Keep track of competitors' marketing strategies in the local area, analyzing their tactics to identify opportunities and stay competitive.
  • Social Media Paid Advertising:
    • Plan, execute, and optimize paid advertising campaigns on social media platforms to target specific demographics, increase reach, and drive traffic to the property.
  • Secret Shops
    • Conduct Secret Shops on our internal team as well as our competitors to identify any gaps in our leasing processes as well as what our competitors are offering during the leasing process.

SUPERVISORY RESPONSIBILITIES

No direct supervisory responsibilities.

JOB REQUIREMENTS

  • Attention to detail.

  • Excellent oral and written communication skills.

  • High energy personality.

  • Warm, friendly and service-oriented philosophy.

  • High degree of flexibility and tolerance for change.

  • Ability to learn & grasp new concepts quickly & easily.

  • Computer literate with knowledge of design software (Canva)

  • Master of Social Media (TikTok, Instagram & Facebook)

  • Excellent organizational and follow-through skills.

  • Any video and photography skills a plus.

  • Must be able to effectively follow through; Must be able to carry out multiple projects simultaneously.

  • Regular and consistent attendance.

EDUCATION and/or EXPERIENCE

Seeking a degree in Marketing / Communications

COMPANY VALUES

  • Do the Right Thing. Act Ethically. We are responsible for our words, our actions and our results.

  • Build Relationships for Life. At Work. At Home. In the Community.

  • Solve It. Deliver results through innovation, creative thinking, and problem solving.

  • Have Fun. Perform at Your Best. Celebrate Successes.

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